Kankaanpään Maila

The most watched Finnish baseball team

PREMISE

Our national sport is constantly fighting for its place in the sun, but sports fans are not being discouraged. Appropriate communication is effective in gaining new fans, in catering to existing fans and in spreading the gospel of Finnish baseball.

SOLUTION

A fresh new look and the extremely popular trick videos gave KaMa a facelift, succeeding, among things, to increase the average number of spectators by 19% during the 2016 season.

For more detailed information on the project: Juuso Kemi, Creative Director +358 50 550 9427 juuso.kemi@staart.fi

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